r.a.d. media
i'm a trendspotter with a passion for account planning and digital media.
Research. Advertising. & Design.
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the re-imagination slides of this are very helpful in intro to digitation of industries to someone who is still newer to digital media
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For what it’s worth, it’s never too late to be whoever you want to be. I hope you live a life you’re proud of, and if you find that you’re not, I hope you have the strength to start all over again.F. Scott Fitzgerald
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Pinterest the Facebook-connected “invite-only” social pinboard service) is now the #3 most popular social network on the web. They are rumored to be currently monetizing themselves through affiliate links to retailers making commission on sales that were referral traffic (skimlinks.com). With Facebook buying their largest mobile “competitor” Instagram for $1 billion earlier this week, Zynga buying Draw Something for a cool $200 million last month, and Twitter launching their new self-service ad model for small businesses. It appears Spotify has joined the brand bandwagon and will soon be introducing branded app channels.
(Source: adage.com)
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interesting idea
The modern human animal spends upwards of 11 hours out of every 24 in a state of constant consumption. Not eating, but gorging on information ceaselessly spewed from the screens and speakers we hold dear. Just as we have grown morbidly obese on sugar, fat, and flour—so, too, have we become gluttons for texts, instant messages, emails, RSS feeds, downloads, videos, status updates, and tweets.
We’re all battling a storm of distractions, buffeted with notifications and tempted by tasty tidbits of information. And just as too much junk food can lead to obesity, too much junk information can lead to cluelessness. The Information Diet shows you how to thrive in this information glut—what to look for, what to avoid, and how to be selective. In the process, author Clay Johnson explains the role information has played throughout history, and why following his prescribed diet is essential for everyone who strives to be smart, productive, and sane.
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STORY is a space that has the point of view of a magazine, it changes every 4-6 weeks like a gallery and sells things like a store!
STORY is transactional storytelling for both brands and consumers. For consumers we seek to create an environment that isn’t just about consumption, but presenting dynamic content and creating community. And for brands, we integrate their story in a meaningful and relevant way -
We can discover this meaning in life in three different ways: (1) by creating a work or doing a deed; (2) by experiencing something or encountering someone; and (3) by the attitude we take toward unavoidable suffering” and that “everything can be taken from a man but one thing: the last of the human freedoms – to choose one’s attitude in any given set of circumstances”.Viktor Frankl
